Manager, Art Direction
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About the role
Overview
Tommy Hilfiger is seeking a talented Manager of Art Direction to join our Global Brand Marketing Creative team. This role sits at the heart of our global marketing strategy, responsible for developing compelling campaign concepts and storytelling that brings the Tommy Hilfiger brand to life across multiple touchpoints.
About the Team
The Creative team is an internal agency of expert storytellers who concept 360-degree campaign experiences, create consumer-facing content, and partner across marketing teams to ensure cohesive brand communication. We are digitally minded professionals who are passionate about innovative storytelling and positioning Tommy Hilfiger as a leading global lifestyle brand.
Responsibilities
Develop comprehensive 360 degree campaign concepts with a video-first approach
Communicate and present creative ideas confidently to leadership and stakeholders
Scale creative concepts across diverse marketing touchpoints
Concept and create social media content in partnership with the social team
Visualize campaign concepts using AI tools and collaborate with brand design
Steer creative excellence for global campaign rollouts
Partner closely with production teams from creative briefing through post-production
Leverage creative technology and collaborate with content creators
Requirements
8+ years of experience in fashion art direction and product storytelling
Extensive experience creating aspirational digital-first fashion campaigns
Deep passion and knowledge of fashion, art, culture, and current trends
Ability to lead creative projects and manage deadlines
Excellent relationships with stylists, photographers, directors, and production teams
Degree in creative field (fashion communication, graphic design, fine arts)
Proficiency in Adobe Creative programs and AI visualization tools
Business-level English fluency
Willingness to travel globally for shoots
Benefits
Onsite gym and fitness classes
Wellbeing and nutrition programs
Extensive campus amenities including restaurants and social events
Professional development through PVH University
Employee discounts and brand immersion opportunities
Company Culture
At Tommy Hilfiger, we believe in fostering an inclusive environment where every individual is valued. Our global marketing approach taps into culture through F.A.M.E.S.: Fashion, Art, Music, Entertainment, and Sport. We're committed to driving fashion forward and creating meaningful, inspiring brand experiences.