Overview

PANGAIA is seeking a Performance Marketing Manager to play a critical role in accelerating digital growth through data-led, commercially focused paid media execution. As part of our global collective dedicated to sustainable innovation, you'll be responsible for driving measurable impact across paid acquisition channels while supporting both short-term revenue and long-term customer growth.

About the Role

This position sits within the Ecommerce team and will be instrumental in our mission to redefine product purpose through purposeful design and sustainable practices. You'll own the performance of paid media channels, working closely with our performance marketing agency to maximize return on spend and drive sustainable scale.

Responsibilities

Own and oversee performance across all paid channels, including paid search, paid social, display, shopping, and affiliates
Collaborate with the Head of Ecommerce & Digital Growth to define paid media strategy aligned with overall ecommerce objectives
Lead budget forecasting and planning across paid channels, ensuring effective allocation and control
Monitor campaign performance and proactively identify opportunities for optimization and efficiency gains
Plan, execute, and evaluate A/B tests and conversion rate optimization initiatives
Manage global paid media accounts across multiple markets
Share performance insights and best practices with Marketing and Go-To-Market teams
Measure, analyze, and report on performance across all paid digital marketing activities

Requirements

4-5+ years of experience in performance marketing, digital acquisition, or growth marketing, preferably in ecommerce or fashion/lifestyle brands
Deep expertise in performance marketing across multiple digital channels
Proven experience managing media budgets at scale
Strong analytical capabilities with ability to interpret performance data
Hands-on experience with analytics tools like GA4
Experience working with performance marketing agencies
Strong understanding of unit economics, ROAS, and customer acquisition metrics
Ability to operate independently in a fast-paced environment
Excellent communication and presentation skills

Why Join PANGAIA

At PANGAIA, you'll be part of a global collective that exists to design a future where people and planet reconnect. This role offers the opportunity to directly impact our sustainable growth strategy, leveraging data-driven decision making and continuous optimization to drive meaningful change in the fashion industry.

Our Values

We are committed to responsible innovation, minimal environmental footprint, and creating products that nurture well-being. Our approach goes beyond selling products—we aim to shift consumption patterns and empower people to live more intelligently and responsibly.

Benefits

Be part of a purpose-driven, innovative global team
Opportunity to shape sustainable growth strategies
Work with cutting-edge technology and design
Collaborative and creative work environment
Direct impact on sustainability initiatives in fashion

1 open position at Pangaia